Life360 Innovations Inc


life360 innovations

Disrupting the
urinary incontinence market
through innovation.

Life360 Innovations Inc

Headquartered in Vancouver, BC Canada, Life360 Innovations Inc. is a private Canadian corporation.

Imagines, manufactures (3rd party contractors) and distributes licensed medical devices through a proprietary partner network of specialized urinary incontinence clinics, which are owned/operated by medical professionals focused on incontinence.

Life360 Innovations flagship products and are the Contino® medical devices, which are protected by an extensive international utility and design patent portfolio.

Contino® development history

Life360 Innovations Inc

Market Opportunity

Urinary Incontinence

The increasing prevalence of urinary continence is one of the key factors driving growth of the urinary incontinence market worldwide.

Market share by region of the global UI product market

  • EU / UK: 33%
  • US: 22%
  • Japan: 11%
Urinary Incontinence
  • Urinary incontinence (UI) is a complex medical condition with no magic bullet treatment and is the involuntary leakage of urine, which mainly impacts individuals 65+.
  • The main product alternatives are adult diapers/pads and have an estimated global market size USD$13B. This market is growing well above inflation due to aging baby boomers and 80% of these users are unsatisfied with the existing products.
  • Disposal of diapers/pads into landfills can take 400 years to break down and can result in untreated sewage entering ground water.
  • 50% of individuals with UI do not seek treatment.

Disrupting the urinary incontinence market with Contino®

Meet Contino®

A non-surgical solution that combines an innovative medical device with
personalised support from experienced continence professionals.

  • Bladder leakage control

    Bladder leakage

  • Personalised expert support

    expert support

  • Good for the planet

    Good for
    the planet

Personalised expert support:
partner network

Good for the planet:

—Volume comparison of landfill waste—
—per 1 year—

Life360 Innovations Inc

  • Contino® Use for one year (approx. 250ml)

  • Vs
  • Adult Diapers for one year (approx. 600,000 mL, 4/day)

Hear Brian describe his
day-to-day with Contino®

“I thought: I’m walking around and I’m going
to feel something there – but no, I was
comfortable and I am happy about that.”
— Brian H, regular user.

In the Media

The Sunday Night Health Show hosted by
Maureen McGrath, RN, NCA interview series.

Robert Orr, President & CEO talks about the development journey.
Oct. 24, 2020

Dr. Dean Elterman, MD, MSC, FRCSC talks about UI after prostate surgery and Contino®
Nov. 1, 2020

Brian & Alison, a long term user of Contino® talks about their journey and return to normalcy.
Nov. 15, 2020

Marcy Dayan, BSR, MHA Clinician Specialist, talks about UI, the Prostate Supportive Care Program and Contino®.
Nov. 8, 2020

Dr. Dean Elterman, MD, MSC, FRCSC returns to discuss men’s incontinence along with other conditions such as overactive bladder and benign prostate hyperplasia

Interested in learning more?

Check out our Investor section or contact Investor Relations: or (604) 653-0360 Ext. 0004

Or check out our corporate website:

or our product website: